Change is in the Air This Holiday Season!
This year, our Holiday cheer comes wrapped in growth and change as we are pleased to announce our new name.
When she founded the company formerly known as JMS Consultations, Inc. in 1991, Jean Marie Saidler had every intention of sticking with that name for the long haul. After all, why wouldn’t she? Her intent was to use her God-given talents and skills mastered through years of experience knee-deep in the trenches of corporate marketing to help companies promote themselves. Why would she cast aside 25 years of brand equity?
As the company moved toward its 25th year, we realized the word “Consultations” in our original name, though it had served us well, did not reflect the true service elements of the company – turn-key, performance based marketing and communications services. With so many new options in digital marketing impacting traditional marketing tools, we felt it was time for a change.
“It was an emotional issue for me, and I realized that building the company is much like raising a child,” stated Jean Marie Saidler. “As it grows and develops…so do you. There is loads of excitement as you carefully find your niche and learn the strengths and weaknesses of the business – disappointments, when world markets take a turn and you are forced to adjust your vision while remaining optimistic – and surprise as you realize the industry is ever changing and your passion and strength does in fact allow you to embrace that change without impacting the positive traits of your company culture. But by far, it’s the great joys that far outweigh it all: the joy of meeting the challenge, the joy of building relationships, the joy of putting together a talented team of dedicated, marketing professionals who deliver tremendous value to our clients.”
And so the JMS Marketing, Inc. name was created to better reflect who the company is, what we do, and where we are going. It was Henry Ford who said, “Coming together is a beginning. Keeping together is progress. Working together is success.” The team at JMS Marketing, Inc. is honored to continue working together to serve our many clients and is grateful to be awarded their ultimate gift of trust, as we continue to grow through our own experiences and that of our clients. We wish you happiness this Holiday Season as well as Peace and continued prosperity in the New Year ahead.